MISSION
We develop products and services for professionals and discerning consumers. Our goal is to provide the highest quality nail products, made in Italy. This includes services, training and support. We pursue this goal with unwavering commitment and pride ourselves on innovating the nail industry.
Each of our products is first dreamed up, then studied and realized by meticulously testing it before it reaches the customer. We have the scientific and technological know-how to design exactly the products that professionals and consumers want.
VALUE PROPOSITION
12 PATENTS
5 BRANDS & DESIGN
Innovation is LEB's life-motive of anticipating the future so that people can stay healthy and have more time for themselves. That's why we have revolutionized the Packaging of glazes by making it hygienic, convenient and fast. We have designed a formulation with added probiotics to shield nails from onycoinfection. We have connected a nail polish to the network for the first time, so that we can buy only when we need to, in favor of the well-being of people and the planet. We created a UNIKO device in the world, to give people back the freedom to be 'perfect' all the time. We choose sustainable materials so that a future really exists.
MAKING PEOPLE A PRIORITY
LEB has opened wide a window into a world of health and beauty, in which the nail plays an important role. By further expanding this window, the company has looked beyond the product, to the people, focusing on the real needs and aspirations of Professionals and Consumers.
STARTS WITH SCIENCE
Scientific research remains a core competence, and the promise LEB makes to Professionals and Consumers is based on the performance of the products offered. Every year we invest considerable resources in R&D to improve the products we offer, studying only solutions destined for success.
FORWARD TO NEW FRONTIERS
Looking to the future, LEB continues to expand its vision of nails as part of a more inclusive concept of beauty, fueled by innovation and advocacy for the Beauty Professional. Our Packaging differentiates, for the first time in the world, a Professional from an improviser. The goal is to give value to those who deserve it.
OUR TEAM
CEO Manuela delli Carri
Product Manager, imagine products while dreaming. From humanities studies to the great universe of Beauty by pure chance. Nail Care is now her home. He chose to train, in 2003, with the best international Brands, immediately acquiring the qualification of Trainer. The deep desire is to bring value to the industry; to do so, he designs sustainable solutions for people and the environment. Its know-how has led to the filing of as many as 12 patents, being granted the first five to date. His mood has always been, 'if you can dream it, you can do it.' In 2019 he founded LEB World with a clear vision, to create differentiating value, for nail care professionals and consumers, worldwide.
CMO Claudio Manfio
A manager with 20 years' experience in the professional aesthetics industry, he has consolidated his skills as Sales and Business Development Director by creating, developing and coordinating sales networks and contributing to the success of important companies, with an international scope. Pragmatic, determined and enterprising, he has a strong interest in all those projects that have innovation, research and environmental sustainability in their DNA, elements that are the real mood of new market trends, including for the consumer of tomorrow. The 'main objective is to create and develop defined and differentiating projects by having a clear mission.
MMO Dante de Letteriis
A 2008 graduate in Marketing & Business Communication from La Sapienza University in Rome, he began his career path as a Sales & Marketing Assistant and in a very short time moved from the role of Digital Sales Account to Agency Business Developer. After more than a decade at 3rdPLACE, where he oversaw some of the top clients, he decided to begin an entrepreneurial journey that led him to found a company in the beauty and e-commerce fields, as well as invest in tech/digital companies including Altura Labs, where he is a Partner and Senior Advisor. Today he has substantial knowledge of traditional marketing and communication, solid skills in digital marketing and online business development. Since 2012, he has also been a Lecturer in Digital Marketing at ASVI - Social Change School; PRAXI - Wolksvagen Group Digital Manager Training; Unioncamere - Digital Excellence Project.
CTO Paolo Tarabotti
Graduated in Mechanical Engineering at the Politecnico di Milano, with more than 25 years of experience in the cosmetic sector of nails, lips and eyes applicators. He managed to combine the technical skills of his training and those acquired over time with the expectations of customers and of the market in terms of innovative and functional products. He has developed applicators with all the major players on the market, both final brands and contractors, becoming a privileged interlocutor for the study of new products.
CLO Sabino Sernia
Graduated from LUISS University in Rome in 2006. Throughout his career, he has worked in leading national and international firms, including Orrick, Herrington & Sutcliffe, Heussen and Orsingher Ortu Avvocati Associati as well as as in-house in Autostrade per l'Italia S.p.a. In 2021, together with attorney Celeste Liso, he established OnLex Studio Associato. Sabino routinely handles corporate, civil and intellectual property law, as well as international negotiations, assisting domestic and international clients.
